This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from rushboardsports.com.au (the “Site”).
Personal Information We Collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device.
Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.
We collect Device Information using the following technologies:
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Cookies: Data files placed on your device or computer, often including an anonymous unique identifier. For more information about cookies and how to disable them, visit All About Cookies.
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Log Files: Track actions occurring on the Site, collecting data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
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Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Site.
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information”.
When we talk about “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.
How We Use Your Personal Information
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you.
- Screen our orders for potential risk or fraud.
- Provide you with information or advertising relating to our products or services, in line with your preferences.
We use the Device Information that we collect to help us screen for potential risk and fraud (especially your IP address) and, more generally, to improve and optimize our Site.
By submitting your contact information on this website, you acknowledge that your information may be added to our email lists, and you can opt-out of these emails at any time via the link found at the bottom of each email.
As you browse this website, advertising cookies will be placed on your computer to understand your interests. Through our display advertising partners at Google and Facebook, we can present you with retargeting advertising on other sites based on your previous interaction with this website.
The techniques our partners employ do not collect personal information such as your name, email address, postal address, or telephone number. Visit this page to opt out of AdRoll’s, Google’s, and their partners’ targeted advertising.
Sharing Your Personal Information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store—you can read more about how Shopify uses your Personal Information here. We also use Google Analytics to understand how our customers use the Site—you can read more about how Google uses your Personal Information here. You can opt-out of Google Analytics here.
Finally, we may share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
Behavioral Advertising
We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, visit the Network Advertising Initiative’s educational page. You can opt out of targeted advertising:
You can also opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal.
Do Not Track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
Your Rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident, note that we are processing your information to fulfill contracts we might have with you (e.g., if you make an order through the Site) or otherwise to pursue our legitimate business interests. Also, please note that your information will be transferred outside of Europe.
Data Retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Changes
We may update this privacy policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons.
Minors
The Site is not intended for individuals under the age of 18.
Contact Us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at support@rushboardsports.com.au.